Social Media and Web 2.0 Essentials for Publishers and Authors

Description:Social media and Web 2.0 has established itself as the present and the future of the Internet. So if you have not established your presence in this new Internet arena yet, you had better do it now, because it is not going anywhere! This Teleclass series will focus on the essential tools you should implement in order to establish a presence in the Social Web, and how to optimize and integrate that presence.

An optimized foundation is essential to overall success in the Social Web. This series will show you how to achieve it.

Author, publisher, and developer Deltina Hay will explain:

• what an RSS feed is, and why you need one
• how to start a blog that will not break your back
• the basics of social bookmarking and crowd-sourcing
• why you want to share your images and video in media communities
• in which social networking sites you should establish a presence
• how to use a social media newsroom to highlight your presence
• how to optimize your Social Web presence
• how to integrate your entire Social Web presence to save time and money
• why you will need an optimized Social Web presence to survive in the future Internet

Instructor: Deltina Hay

Multi-session Series Class:
Class #1 - Introduction to Social Media & Web 2.0 Tools and Technologies
Class #2 - Building an Optimized Foundation in the Social Web
Class #3 - Integrating Your Social Web Presence

Cost: $30, includes audio recording and any handouts

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