What is your 2012 Writing Plan for your business?
Oh, you don't think you need a writing plan?
Do you have any ezine articles, blog
posts, sales pages, marketing emails, webpage
copy, potential client responses, or anything else to write?
Yeah, you need a writing plan!
This whole idea of a writing plan came about as I started planning
for classes and programs I'll be offering in 2012. Just January
through March, I'm offering two new teleclasses, a new 15-day writing
program, a re-run of Ready, Set, Write, and my monthly Just Write!
Virtual Workshops.
And it's not just as easy as "build it and they will come."
See, it's the "building" that takes effort and time.
- Sales pages
- Thank-you pages
- Thank-you emails
- Campaign emails
- Social media updates
- Affiliate promotional materials
For. Each. Class. Or. Program.
Yikes.
And let's not forget my regular ezine and all the blog posts I'm
"supposed" to be writing. Oh yeah, and other marketing
ideas, like webinars and video scripts that are on a big to-do list,
but don't yet have a scheduled time of completion.
Another yikes.
So,
for my own sanity, I developed the Create Your 2012 Writing Plan
for Your Business tool. This way I was able to plan each program
and class (so I wasn't starting three new classes in one month),
and the marketing campaign for each. Then, add in "regular"
writing tasks like blog posts and ezine articles, as well as a place
to capture other marketing ideas, and I had myself a 2012 Writing
Plan for My Business!
How would you like to Create YOUR 2012 Writing Plan for Your Business?
Join me on Wednesday, January 18, at 12:00pm eastern as I go through
the Create Your 2012 Writing Plan for Your Business tool, give you
strategies for actually using the tool, answer your questions about
writing and the writing process, and even help you brainstorm article,
blog post, and marketing campaign ideas.
DATE: Wednesday, January 18, 2012
TIME: 12:00pm eastern | 11:00am central | 10:00am mountain
| 9:00am pacific
LENGTH: 75-90 minutes
PRICE: $19, includes live class, recorded audio, and Create
Your 2012 Writing Plan for Your Business Tool

What will you be able to do as a result of the Create Your 2012
Writing Plan for Your Business class?
- Have a plan that is well thought-out, instead
of "I should offer a teleclass - tomorrow! Let's see... what
do I need to write?"
- Have a step-by-step marketing process for every
program or product you want to launch in 2012
- Strategize how you want to connect with your
community and target market, instead of off-the-cuff or as-you-think-about-it
kind of writing you might have been doing
- Know how you're going to make the 2012 Writing
Plan work for YOU (in other words, actually use the thing!)
- Confidently do all the writing needed for your business in 2012
as well as plan for new ideas (the FUN part of running your own
business!)
If you'd like to start 2012 strong, with your entire year planned
out (as much as you can, anyway), and all the support writing pieces
to boot, then you won't want to miss this class!

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